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TopicPulse filtering/highlighting

This article is written for Everyone

Quick Filters

TopicPulse now has three very useful filter toggles at the top of the Pulse screen:

  • New - Can be used to filter down to only the stories that have appeared in TopicPulse in the last few hours. This filter is on by default.

  • About to go viral - Use this filter to stay ahead of your competition on social media. Using advanced predictive modeling, these are stories that are predicting to go viral in the next few hours.

  • Low news coverage - Use this when you want to find stories that are showing momentum in social coverage but have low news coverage (radio, TV, print).
     

Advanced Filters ("Highlight Topics")

TopicPulse can filter/highlight topics based on custom criteria, and you can save those filters to come back to later. This tool is found by clicking "Highlight Topics" on left side o of the TopicPulse screen.

The following criteria can be set when filtering/highlighting topics:

  • By Audience Gender

  • By Growth in the last hour

  • By Comment (i.e. topics that someone from your station staff has commented on)

  • By Virality (i.e. predicted to go viral based on the engagement trends we're seeing with it so far).

  • By Visibility (to view topics you've previously hidden)

  • By Audience Age

  • By Freshness in the system

  • By Keyword

  • By Source URLs that you choose to INCLUDE or EXCLUDE (so you can see which topics your competition is covering, or more importantly, may NOT have covered yet).

  • By Low News Coverage  (The topic has high engagement on social, but not many media outlets (tv, radio, newspapers) have covered it yet)
     

    Once you've specified your criteria, you can click "Do Highlight" to add a yellow background behind the topics that meet the criteria you specified.

    You can also click "Only Show Highlighted Topics" to hide all topics that do NOT meet your criteria.

    Saving Filters

    Highlighted criteria can also be saved as Filters, so you can easily re-visit those criteria in the future. Saved Filters are found at the top of the Pulse screen.

     






 

 
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