Interactive Song Ratings is a feature that allows users to enter some basic demographic information (age range and gender) the first time they participate with #engage. That age and gender information is then associated with any votes the user makes within #engage, and once they've given that info once, their preferences are saved on their computer, so they'll apply to any #engage station whose site the user visits.
This feature is designed to be an unobtrusive, "set-it-and-forget-it" way to collect informal music research from your audience.
This feature can be enabled in the Futuri Control Room under #engage Look & Feel > Playlist Options, and results can be viewed under Instant Request Songs > Interactive Song Ratings.
We use the industry-standard "pop score" to determine a research result for each song, as follows:
|Love (Alert Sign-Up)||+1.5|
You can easily filter results by age or gender, and you can choose whether to include ALL votes (i.e. voting sessions and requestable votes), or just simple "like" / "dislike" interactions.